Goal: Proceed To Checkout
Powerful A/B Testing For Your Online Store
eCommerce companies use Tight Leads to anticipate shopper concerns and run experiments to optimize each stage of their purchase funnel.
Trusted by 1000+ leading online retailers for their A/B testing needs








Embrace Experimentation On Your Online Store To Deliver A Better Shopping Experience
No holds barred, data-driven optimization
A/B Test To Uncover What’s In Fashion
Run tests with a start-up's agility
When success depends on being nimble, speed of execution is all that matters. Be it the site navigation, product images, or pricing, easily test anything to see what works.
Experiment deeply and widely
High-impact results call for high-stakes experimentation. To run tests that go deep within your stack with minimal impact on performance, implement them using the server-side approach.

Get Firsthand Understanding Of Your Shoppers' Behavior
Let your shoppers’ behavior guide your experiments
Use funnels, heatmaps, session recordings, and form analytics to understand your shoppers’ hesitations better, which will help you generate stronger A/B testing ideas.
Get shopper feedback while they’re on your store
The best feedback is what you hear straight from the horse’s mouth. Gather qualitative insights directly from your shoppers using On-Page Surveys.

Here’s how Flos USA executed end-to-end optimization of their store’s conversion funnel
Established in 1962 in Merano, Italy, Flos is recognised as a world leading manufacturer of innovative lighting solutions. Flos USA is a subsidiary of Flos, which serves as an online store selling lighting solutions to consumers in North America.
The core objective was to execute end-to-end optimization of Flos's website conversion funnel
Cart Page
Hypothesis: Keeping only essential information and the header with link to cart page will improve clarity for the user.
Winner: Variation
36.97% Conversion Rate Uplift

Category Page
Goal: Proceed To Checkout
Hypothesis: Keeping only essential information and the header with link to cart page will improve clarity for the user.
Winner: Variation
36.97% Conversion Rate Uplift

Product Page
Goal: Proceed To Checkout
Hypothesis: Keeping only essential information and the header with link to cart page will improve clarity for the user.
Winner: Variation
36.97% Conversion Rate Uplift

Cart Page
Goal: Proceed To Checkout
Hypothesis: Keeping only essential information and the header with link to cart page will improve clarity for the user.
Winner: Variation
36.97% Conversion Rate Uplift


Given we were dealing with a perennial issue of low conversion rates on our eCommerce store, we wanted to bring in someone who has already tackled this successfully. Since we did not have the bandwidth to build a team in-house, we decided to try Tight Leads.
Daniel Kamen
eCommerce Director

Here's why Tight Leadsis the right conversion optimization platform for your store
A/B Test To Uncover What’s In Fashion
Run tests with a start-up's agility
When success depends on being nimble, speed of execution is all that matters. Be it the site navigation, product images, or pricing, easily test anything to see what works.
Experiment deeply and widely
High-impact results call for high-stakes experimentation. To run tests that go deep within your stack with minimal impact on performance, implement them using the server-side approach.
A/B Test To Uncover What’s In Fashion
Run tests with a start-up's agility
When success depends on being nimble, speed of execution is all that matters. Be it the site navigation, product images, or pricing, easily test anything to see what works.
Experiment deeply and widely
High-impact results call for high-stakes experimentation. To run tests that go deep within your stack with minimal impact on performance, implement them using the server-side approach.
Your entire org’s concerns about using an eCommerce A/B testing tool, thoroughly addressed
A/B Test To Uncover What’s In Fashion
Run tests with a start-up's agility
When success depends on being nimble, speed of execution is all that matters. Be it the site navigation, product images, or pricing, easily test anything to see what works.
Experiment deeply and widely
High-impact results call for high-stakes experimentation. To run tests that go deep within your stack with minimal impact on performance, implement them using the server-side approach.

A/B Test To Uncover What’s In Fashion
Run tests with a start-up's agility
When success depends on being nimble, speed of execution is all that matters. Be it the site navigation, product images, or pricing, easily test anything to see what works.
Experiment deeply and widely
High-impact results call for high-stakes experimentation. To run tests that go deep within your stack with minimal impact on performance, implement them using the server-side approach.
A/B Test To Uncover What’s In Fashion
Run tests with a start-up's agility
When success depends on being nimble, speed of execution is all that matters. Be it the site navigation, product images, or pricing, easily test anything to see what works.
Experiment deeply and widely
High-impact results call for high-stakes experimentation. To run tests that go deep within your stack with minimal impact on performance, implement them using the server-side approach.
